Monday, 1 September 2008

A broader perspective

One of the great things about blogging is the access it gives to opinion. Blogs are written on most subjects, whatever your questions or interests might be. It was reading blogs that inspired me to become a blogger myself and contribute something to the debate.

MultiCultClassics is an example of a great blog that got me into blogging in the first place and I have enjoyed reading it for a while now. For me, the heart of the MCC blog is the assertion that starting from a narrow perspective (in this case a lack of cultural diversity in the advertising agency world) creates a limited outlook. Even if efforts are made subsequently to redress or balance this view.

Following the MCC blog over time has helped me to recognise the same principle at work in career planning. If your career perspective is limited at the planning stage, the opportunity for it to deliver satisfaction and success in the future is limited too.

Developing an understanding of what drives our careers and our relationship with work at a more fundamental level delivers a broader, more accurate definition of success. As well as a clearer view of the opportunities where progress can be made.

If you are intrigued by brand communications and/or comment on the evolution of an entire industry sector, you might find the MultiCultClassics perspective interesting. If you have an interest in the future of your career, you could always add your perspective to the debate here.

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